BUZZ

October 14: PowerICE Sends Kids to Comic Convention

NEW YORK, NY: 21 Beverage, the makers of PowerIce, an innovative hydrating frozen sports ice, to announces that PowerIce is sending the Children’s Storefront students to attend the 2011 New York Comic Con event on Friday, October 14. PowerIce is considered the next generation in sports hydration.

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July 26: PowerICE Helping Kids have Fun

UPPER EAST SIDE, NY: Gracie Mansion Hosts Kids’ Tee-ball Tournament Gracie Mansion’s backyard was the site of a Tee-ball showdown Tuesday morning as teams of kids from across the five boroughs suited up at the mayor’s mansion for the sixth annual Gracie Mansion Tournament. Calling the yard

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December 16-17: PowerICE Teams up with Alli Owens

PowerICE is sponsoring the car driven by Alli Owens, an active mom who impressively finds time to juggle life (literally) in the fast lane and at home.

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December 1-3: Athletic Business Conference & Expo

ORLANDO, FL: Athletic Business Conference & Expo with National Alliance for Youth Sports (NAYS) Held in Orlando, Florida, the Athletic Business Conference & Expo is a trade show geared towards athletic, fitness and recreation professionals. PowerIce will be exhibiting at this convention as part of the National

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2011: Monday Night Football

NEW YORK, NY: PowerIce co-hosted ten Monday Night Football events at the Samsung Experience space located in the prestigious Time Warner Center. The event was attended by numerous professional athletes, celebrities and football fans. PowerIce Girls provided product sampling to the guests.

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November 19-20: SuperHero You

SAN DIEGO, CA: PowerICE provided product for the SuperHero You conference on November 19-20 in San Diego, California.

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October 22: Harlem Academy and the New York Unofficials

NEW YORK, NY: Students from the Harlem Academy enjoyed a day of fun and learning through choreography lessons led by the New York Unofficials, a group of professional dancers supporting the New York Giants football team. PowerICE provided product for the children at this outdoor event. The

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September 9: SurfAid International

MALIBU, CA: Over 500 guests including celebrities and surfers attended this benefit held  in Malibu, California which raised over $50,000. The event, marked the celebration of the 50th Anniversary of the Malibu Surfing Association and began with a special screening of Behind the Palms: 10 Years of

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August 13: Jewish Renaissance Medical Center Block Party

PERTH AMBOY, NJ: Roberto Clemente Jr., celebrity sales and liaison of PowerICE, attended the Jewish Renaissance Medical Center Block Party on  August 13, 2011. This event was held in celebration of National Health Week  in Perth Amboy, New Jersey. In addition to product sampling, PowerICE was mentioned

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July 26: Little League Tee Ball Game at Gracie Mansion

NEW YORK, NY: For the sixth consecutive year, Mayor Bloomberg and the Roberto Clemente Foundation hosted a Little League Tee-Ball Tournament at Gracie Mansion on July 26th for 250 children and their families.  This tournament brought together tee-ball teams from all five boroughs, highlighting the diversity and

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